Scheduling activities related to the promotion of your business on the Internet, starting from the target audience's interests. Placing media advertisement: its maximum efficiency is directly dependent on the interests and preferences of your TA Integrating into the media space and social channels. It will bring you profit only if you choose the most relevant platforms to communicate with the audience. In the given direction our goal is to identify and compose the most accurate portrait of your target audience. As a result of our work we provide you with the following information:

• General portrait of target audience
• Composition and structure of target group
• Number of potential audiences
• Preferences of TA
• Factors that motivate purchase decisions
• Social and demographic analysis of TA
• Trends in changing TA preferences

In contrast to the usual media sources, the Internet is characterized by its versatility and functional uniqueness of the rules in implementing advertising campaigns. For this reason, the development of presence strategies and promotion in this medium is performed in stages and includes:

• Detailed Collection of Information about the product (brand) and its market of realization, its adaptation, and transformation under the realities of the Internet.
• Target Audience Research
• Competitive and Comparative Analysis. It determines the main competitors and their promotion strategy, SERPs position, recognition, attendance and functionality of its distribution channels